Zippo 'Stars' in New Movie

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Zippo, is celebrating its starring role in Lionsgate’s newest thriller Buried by sponsoring the movie’s premiere and after-party in New York today.

Buried, which Lionsgate will release in select theaters on September 24 and wide on October 8, stars Ryan Reynolds as a truck driver and family man who wakes up six feet underground, buried alive inside a coffin with no idea of who put him there or why. Buried with only a cell phone and a Zippo lighter, his contact with the outside world and ability to piece together clues that could help him discover his location are maddeningly limited.

The lighter featured in the film is a stock windproof Zippo lighter with a Street Chrome finish. In commemoration of the film, Zippo recently produced several lighters with the Buried theme which are destined to be highly prized by collectors. The Buried-branded Zippo lighters will be distributed to attendees of the Buried premiere after-party.


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